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FOR IMMEDIATE RELEASE

ATLANTA LATINO, INC. LAUNCHES HISPANIC NEWS RADIO PROGRAM "ATLANTA LATINO INFORMA"

ATLANTA, April 18th, 2007 - Atlanta Latino, Inc., owner of Georgia's premier bilingual publication, Atlanta Latino Newspaper and Más Entertainment launched its newest media product on March 22nd, a Hispanic news talk radio program entitled "Atlanta Latino Informa." The 30-minute program airs every Thursday from 12:00 pm to 12:30 pm on popular AM talk radio station, WFTD-Radio La Ley 1080. Radio La Ley is part of the Prieto Broadcasting Family, which targets the 18 - 49 year old Latino listener.

According to Judith Martinez-Sadri, editor-in-chief of Atlanta Latino Newspaper and Más Entertainment, "As with our print publications, Atlanta Latino Informa is committed to presenting radio content that is both informative and entertaining to the Latino listener about the issues, interests, and topics that are relevant to them." Mrs. Martinez-Sadri added, " Atlanta Latino Informa is destined to be a tremendous success and a weekly priority for thousands of Georgia Hispanics."

Atlanta Latino Informa is currently a 30-minute radio program airing weekly every Thursday, however, plans have begun to expand the show to a Monday through Friday five-day format. Also in the planning stage is to syndicate the Latino news show to other radio stations throughout Georgia and to explore the possibility of franchising the concept to other regional markets.

Tony Albertini, Vice President of Business Development for Atlanta Latino, Inc. stated, "With Hispanics already embracing talk radio and the community services it offers, Atlanta Latino Informa is a logical opportunity for Atlanta Latino, Inc. as it further develops our business model."

ABOUT ATLANTA LATINO, INC.
Atlanta Latino Inc. publishes Georgia's largest bilingual weekly newspaper, Atlanta Latino Newspaper and Más Entertainment, Atlanta's only alternative biweekly publication written in Spanish. Atlanta Latino Newspaper is published every Thursday with an audited circulation (Circulation Verification Council) of 30,000 copies. Atlanta Latino is distributed to over 2,100 locations throughout 13 metro Atlanta counties and 38 cities. Más Entertainment is published every other Sunday with a circulation of 20,000 copies distributed to metro-Atlanta's four most heavily populated Hispanic counties: Gwinnett, Fulton, Cobb, and Dekalb. Atlanta Latino, Inc. also owns and operates metro Atlanta's premier bilingual website: http://www.atlantalatino.com.

ABOUT PRIETO BROADCASTING:
Headquartered in Atlanta, Georgia and a member of the Mexican Chamber of Commerce, Prieto Broadcasting, Inc. owns and operates radio stations in two key Hispanic markets of the Southeast - Atlanta and Raleigh. The Company specializes in attracting listeners within the 18 to 49 age demographic group, with primary focus on the Mexican population. Prieto Broadcasting, Inc. was created in 2002 as a spin-off from Prieto Communications, Inc. during the acquisition of WFTD 1080 Atlanta. Since then, Prieto Broadcasting expanded to North Carolina, acquiring WETC 540 AM in the Raleigh - Durham market. Prieto Broadcasting also owns Atlanta based WPLO - Radio Mex 610 AM Stereo, which broadcasts twenty-four hours a day.

Contact Information:
Media Relations: Judith Martinez 770-416-7570 ext. 109


Cautionary Statement Regarding Forward-Looking Statements
This press release contains certain comments or forward-looking statements that are based largely on the Company's current expectations and are subject to certain risks, trends and uncertainties. These forward looking statements can be identified by the use of such words as "will," "expect," "plans," "believes," "estimates," "intends," "continues," or the negative of such terms, or other comparable terminology. Forward-looking statements also include the assumptions underlying or relating to any of the foregoing statements. Actual results could differ materially from the expectations expressed in these statements. Factors that could cause actual results to differ include risks related to required regulatory approvals or financing not being obtained in a timely manner, or at all. Also, risks include unforeseen material adverse changes to our business or operations, risks that any and all proposed transactions may disrupt current plans, operations, and business growth initiatives. These factors could cause actual future performance to differ materially from current expectations. Atlanta Latino, Inc. is not responsible for updating the information contained in this press release beyond the published date, or for changes made to this document by wire services or Internet providers.

 

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© 1999-2008 Atlanta Latino Inc. Todos los derechos reservados.
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Atlanta Latino Inc. 6400 Atlantic Blvd. Suite 200 Norcross, GA 30071, Tel: 770-416-7570, Fax: 770-416-7991