Bizfest:
helping future entrepreneurs
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Marcela
Larrad
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Hispanic
students
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By
José L. Castillo
Atlanta, Sept. 21 - The best way to start a business is
to do it from your home; the investment is less and there are
fewer risks involved, according to business consultant Brandon
Elliott.
Elliott
was hosting one of the sessions at BizFest, a business fair for
young people ages 16 to 24, sponsored by the U.S. Hispanic Chamber
of Commerce Foundation.
"Don't
let your pride destroy your ideas," said Elliott, referring
to the vanity of many entrepreneurs who prefer to launch their
idea before seeking expert advice.
"The
idea is to develop your idea and then carry it out," advised
Elliott.
Young
Hispanics from across the country participated in BizFest, with
the exception of Marcela Larrad and Sergio Muñoz, from
Spain. Both came to the fair through the Independent Association
of Young Entrepreneurs of Saragoza.
Both
Larrad and Goizueta arrived in Atlanta with Griselda Herrera,
their mentor, and so far they have gone through the business world
from a different perspective, not to mention, in another language-English.
"One
of the requirements for attending the fair was mastery of English,
necessary in the business world," said Larrad. "My goal
is to be myself."
Besides
Larrad, there were 100 other young aspiring businessmen and women,
most from the host city, Atlanta.
"What
we try to motivate in the young people of today is a love of business
so that they are better prepared when they make a business decision,"
said Jane Lee García, president of the foundation.
García
said that "truancy in the public schools is high, and we
try to stimulate the students in what interests them, which in
this case is business."